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- DTC Pod: Launch Playbook for Emerging Brands from PR Pros Nikole Flores & Ali Karsch
DTC Pod: Launch Playbook for Emerging Brands from PR Pros Nikole Flores & Ali Karsch
Nikole Flores and Ali Karsch reveal their PR playbook for emerging brands in order to teach you how to develop winning brand messaging, nail your launch timing, build hype with media, and grow with strategic partners in order to successfully bring your brand to market.
In this episode of DTC Pod, we’re joined by Nikole Flores and Ali Karsch of LVPR and The Littles Advisory. They've worked with big names like Native, Vinebox, and Cloud Paper. Nikole and Ali share their top tips on launching and scaling emerging consumer brands.
Join us as we discuss how to look at a brand launch, cost effective PR strategies, how they help new brands figure out their messaging, find the right time to launch, and create content people love. Whether you're about to launch or need a boost, Nikole and Ali give priceless advice on standing out in a crowded market.
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Job Positions!
Join Tiege Hanley as Ecommerce Merchandising Associate
Tiege Hanle seeks an innovative leader to enhance the online shopping experience and drive sales growth. You'll manage content creation, promotions, product bundling, and site optimization across Tiege.com, Amazon, and our app. Ideal candidates have 5+ years optimizing ecommerce merchandising and proven success exceeding revenue goals.
Join Aritzia as Marketing Manager of Paid Search
Aritzia seeks a paid search expert to develop high-impact campaigns, optimize performance, and boost results. With 6+ years experience, you'll lead strategies to engage targeted audiences and accelerate growth for this expanding fashion brand. Earn up to $120K as Manager of Paid Search!
Join ILIA as Digital Copywriter
ILIA Beauty seeks a creative copywriter to join their Editorial & Copy team. You'll write engaging copy across digital channels like email, SMS, social media and more. Ideal candidates have 2-4 years copywriting experience, specifically in beauty/wellness. Hybrid work available in Los Angeles, San Francisco or Oakland!
That wraps up this week’s newsletter!
As always, reply any time with thoughts, reactions or ideas for future issues. And don’t forget to follow us on Twitter to unlock new episodes of DTC Pod each week!
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